For RWA & Tokenized Credit Founders
GhostWork builds the BD infrastructure RWA teams need to reach institutional allocators, asset managers, and corporate treasuries — systematically, at scale, without a full BD team.
Your buyers don't respond to cold emails and don't show up at DeFi conferences. They work through trusted intermediaries, review deal books, and take warm intros. Getting in front of them requires research-backed targeting and systematic follow-up — not blasts.
30-minute call. No pitch deck. We map your actual target buyers and show you what's possible.
Sound familiar?
The best RWA infrastructure in the world still loses to protocols that move faster on institutional BD.
Institutional allocators don't respond to generic outreach
Family offices, asset managers, and corporate treasuries work on relationships and reputation. A cold email about 'revolutionizing finance' doesn't open doors. You need the right person, their mandate, and a message relevant to their actual portfolio.
RWA BD is enterprise sales at its core
Deals take months. Multiple stakeholders. Legal review. Compliance checks. The pipeline needs to be wide to produce results — and keeping it fed while you're running the protocol means something always gets dropped.
The right targets are hard to find
Institutional allocators evaluating tokenized credit aren't broadcasting their interest. They're evaluating quietly. Building a target list of the right credit desks, DeFi-adjacent family offices, and fund managers takes research you don't have time to do.
You can't hire for this yet
A proper institutional BD hire — someone with relationships at the right desks — costs €8,000+/mo before success fees and takes months to ramp. You need pipeline now, not after a six-month search.
What we build for you
Built from scratch for your specific ICP and target allocator profile — not templates, not off-the-shelf tools, not advice. Working systems.
Institutional Target Intelligence
We build research-backed prospect lists of the right institutional buyers for your specific RWA product — asset managers, family offices, credit desks, corporate treasuries, DeFi funds. Mapped by mandate, AUM, and tokenization appetite. You know exactly who to go after.
BD Pipeline, Running 24/7
Systematic LinkedIn outreach, follow-up sequences, and relationship building — tuned to institutional decision-makers, running continuously while you build. New prospects fed in automatically. Responses tracked. Nothing slips through.
Research-Backed Outreach
Every message is personalized to the target's mandate, recent activity, and portfolio context. Not templates. Not blasts. Outreach written for the specific person receiving it — because institutional buyers spot generic outreach immediately.
Custom BD Automation
CRM updates, meeting follow-ups, pipeline reporting, partner onboarding comms — any repetitive BD process you're running manually, we automate. Integrated with your actual tools. No process too niche.
How it works
Scoped engagements. Working systems. No workshops, no proposals, no 6-month cycles.
Free 30-Min Strategy Call
We map your target buyers, your current pipeline state, and exactly where the bottlenecks are. Specific to your protocol structure and product — no generic frameworks, no pre-built decks.
Custom Build (4–8 Weeks)
We build your institutional BD pipeline: target lists, outreach sequences, follow-up cadences, CRM integration. Deployed and tested before handover. You see it working before we call it done.
Handover + Iteration
You get a working system, full documentation, and real pipeline data to iterate from. Ongoing support available. No black boxes, no lock-in — you own what we build.
24/7
Runs without supervision
4–8 wks
Average time to go live
€0
Recruiting or onboarding costs
RWA-native
No explaining tokenization
“RWA BD is different from typical crypto BD — you're selling to people who've never bought a token. The research-backed targeting approach got us in front of the right allocators. I didn't think this was possible without a full BD team.”
Founder — RWA tokenization protocol, European market
Start building institutional pipeline
Book a free strategy call. We'll map your target allocators and show you exactly what a systematic institutional BD operation would look like for your protocol — no pitch deck, just a real conversation.
Book a Free Ops Audit- Free 30-minute strategy call
- No lock-in — monthly contracts
- Typically delivered in 4–8 weeks
- Your data stays in your isolated instance
- GDPR-compliant, hosted in Germany