For Crypto & Stablecoin Payment Companies
GhostWork runs systematic BD outreach to the banks, fintechs, merchants, and treasury teams that turn your infrastructure into revenue — while you keep building.
You've built the rails. The hard part is distribution. Most payment companies have better technology than their competitors and lose deals because the other team outreaches faster.
30-minute call. No pitch deck. We map your distribution gaps and show you exactly what a running BD motion looks like.
The distribution problem nobody talks about
Payment infrastructure is a distribution game. The rails you build are only as valuable as the clients connected to them.
The deal pipeline is the hardest part — not the technology
You can process cross-border transfers faster and cheaper than legacy rails. You have compliance. You have the integrations. What you don't have is 200 conversations in flight with treasury teams, fintechs, and enterprise buyers. That's the gap between infra and revenue.
Enterprise partnership cycles are 3–9 months. You need pipeline now.
Banks move slowly. Fintechs run procurement. Enterprises require legal review. If you're not building pipeline 6 months before you need the revenue, you're always behind. The payment companies that close deals started the conversations before they needed them.
Your competitors with worse tech are winning on outreach volume
In payments, distribution beats product. A slightly inferior rail that's connected to 50 enterprise clients beats a superior rail with 5. The companies closing the most deals aren't the best built — they're the most systematically outreaching. Consistency wins.
Founder-led BD doesn't scale past the first 10 clients
You can close early adopters on your network and reputation. Scaling past that requires systematic outreach to people who don't know you yet — at banks, payment processors, and treasury teams who aren't reading crypto Twitter. That's a different motion entirely.
Build distribution like you build product.
Systematically. Consistently. With data. GhostWork turns your distribution problem into an engineering problem — and then solves it.
Systematic Outreach to Your Exact Buyers
We identify and reach the treasury managers, payments heads, CFOs, and fintech BD leaders who can actually say yes. LinkedIn sequences, personalised follow-ups, and email campaigns — all running on your behalf, without burning your brand on mass spam.
Web3-Native Context From Day One
We know the difference between an EMI and a PSP. We understand stablecoin settlement, correspondent banking relationships, and on/off-ramp infrastructure. No time spent explaining what you do — we go straight to the right pitch for the right buyer.
Partnership Pipeline, Not Just Sales Pipeline
Your distribution comes from integrations: wallets, exchanges, aggregators, enterprise ERPs, banking APIs. GhostWork runs targeted outreach to the partnership teams at these companies — the ones who control your distribution at scale.
Founder Time Goes Back to Product
The best use of your time is closing the conversations your team generates, not cold outreaching to a list of banks. GhostWork creates the top-of-funnel so you spend your BD hours on deals that are already warm, not ones that are still cold.
How it works
From discovery to running pipeline in under six weeks.
30-Minute Discovery Call
We map your ICP — which banks, fintechs, enterprise buyers, and integration partners are most valuable to you right now. We talk about what you've already tried, what's working, and where pipeline is stalling. Honest conversation, no pitch deck.
We Build Your Outreach System
Custom targeting to your exact buyers — treasury teams, payments leads, CFOs, fintech BD, exchange partnership teams. LinkedIn sequences, email campaigns, personalised follow-up. All configured to your product, your stage, and your compliance requirements. Live in weeks.
Pipeline Runs. You Close.
Your system operates continuously — surfacing warm conversations so you spend your BD time on deals that are already moving, not starting cold. As traction builds, we iterate: new segments, new messaging, new channels.
24/7
BD motion running without founder time
4–6 wks
From kick-off to running pipeline
Web3-native
No onboarding on stablecoin basics
0
Spray-and-pray campaigns
“We had the product, the compliance, and the integrations. What we didn't have was a systematic way to get in front of treasury teams at the right companies. GhostWork built that motion — within a month we had more conversations in flight than we'd had in the previous six months combined.”
Co-founder — Cross-border stablecoin payments company, Series A
Build your distribution like you build your product
Book a 30-minute call. We'll map your distribution gaps, show you what a running BD system looks like for your specific rails, and give you an honest take on whether GhostWork is the right fit.
Talk to GhostWork- Free 30-minute discovery call
- Web3-native — no crypto onboarding
- Running pipeline in 4–6 weeks
- Monthly contracts, no lock-in
- GDPR-compliant, hosted in Germany